Mayson Bakery
bakery brand revamp & interior design concept
freshly baked since 1983
Being one of the few brands established in the 80s, Mayson continues to renovate and improve itself to bring an authentic taste of Singapore to consumers with an extensive variety of products. As an on-the-go pastry concept, combines with local drinks & coffee, Mayson wishes to offer the customer with more completed options that allow them to enjoy the local delights in the busy & hustle lifestyle in Singapore.
The whole design direction generates from Mayson’s strategic business model that relies on a wide range variety of mini pastry. Therefore, by borrowing Keith Haring’s movement as the key inspiration and design language, the design aims to create a dynamic & modern image that fits the brand’s USP. It also strategically brings back the spirit of the 80s era to give the brand a unique competitive essence.
